Here are a few of my favorite emails (for Arcade and App Store).
A mix of social creative spanning paid performance ads (on various social platforms like IG and Tik Tok), static and motion display campaigns, and posts from the Apple Arcade X account.
Static display ads
Social Response Posts from @AppleArcade on X.
Developed copy for the Games app website, collaborating with cross-functional teams and refining messaging through multiple rounds of senior leadership review. (click the app icon for the full site).
